Webapper is a full-service digital agency with capabilities across web design, development and marketing. We share articles on marketing concepts, industry news and important trends.
We embrace automated digital marketing using AI properly to deliver better customer experiences. Today we analyze what went wrong with this particular note and then share some ideas on using AI and automation in your marketing. Done correctly, AI marketing leverages customer data and AI concepts like machine learning to anticipate your customer’s next move and improve the customer journey.