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Business

Webapper consults with many SMBs. We share our knowledge and experience on business topics to help fuel manageable business growth.

Your Personal Brand in a SaaS Business

Ever wondered if putting yourself out there alongside your product is worth the effort? Your personal brand can be a powerful asset in the competitive SaaS landscape—or a potential liability if managed poorly. We'll explore the advantages and pitfalls of personal branding in SaaS, plus look at some industry heavyweights who've mastered the art of blending personal and company brands for maximum impact.

Your Personal Brand in a SaaS Business2025-03-11T11:21:32-07:00

When to Refactor, Replatform, or Rebuild Your SaaS Product

As your SaaS company grows, so do the demands on your technology stack. What once felt cutting-edge may now feel like an obstacle to growth, performance, or customer experience. The question then arises: When to refactor, replatform, or rebuild your SaaS product?

When to Refactor, Replatform, or Rebuild Your SaaS Product2025-03-04T10:00:20-08:00

The Hidden Cost of Legacy Platforms in SaaS

In SaaS, technical debt lurks beneath the surface of many successful platforms, particularly those built on legacy technologies. This invisible burden represents the accumulated cost of choosing expedient solutions over optimal ones – and understanding and managing this debt is crucial for long-term success.

The Hidden Cost of Legacy Platforms in SaaS2025-02-18T14:03:01-08:00

SaaS vs. Services as Software

The digital business landscape has given rise to two commonly confused terms: Software as a Service (SaaS) and Service as Software. This comprehensive guide breaks down the fundamental differences between these transformative business concepts and explores their impact on modern organizations. We’ve written about Services as Software before but wanted to explain the differences in SaaS vs. Service as Software in more detail.

SaaS vs. Services as Software2025-01-21T15:02:24-08:00

The AI Data Revolution in SaaS

Let's talk about the elephant in your data warehouse. You've got terabytes of valuable data scattered across your systems, but how can you make sense of it all? That's been about as fun as a DDoS attack. But there's good news: the AI data revolution in SaaS is finally making data integration not just bearable, but actually transformative for your business. Here's what SaaS CEOs need to know about modern data integration.

The AI Data Revolution in SaaS2025-01-14T14:42:22-08:00

End-of-Year Checklist for SaaS Companies

As we’re wrapping up another wild year in tech, we wanted to share our checklist for closing out the year strong and setting up for a killer start to the next one. No fluff, just practical steps you can tackle in the next few weeks. We hope our end-of-the-year checklist for SaaS companies helps you.

End-of-Year Checklist for SaaS Companies2024-11-18T15:47:51-08:00
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